B2B Writing Success Podcast

Join Master Copywriter Steve Slaunwhite each Tuesday for tips on B2B copywriting, landing clients, and growing your freelance B2B copywriting business. B2B Writing Success will inspire and encourage you! Subscribe so you don't miss a single episode.

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5 Points of Value

11-10-2015

If you can position yourself as a high-value copywriter, then you're far more likely to be hired by a B2B company who is willing to pay your fees. Steve Slaunwhite has five tips for demonstrating your value to your prospects.

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Filetype: MP3 - Size: 25.05MB - Duration: 18:04 m (192 kbps 44100 Hz)





Old-Fashioned Article Technique that Works

11-03-2015

In today's podcast, Steve Slaunwhite gives you a step-by-step guide for using article marketing to attract clients within your niche. Plus, find out how to know which publications are your best targets.

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Filetype: MP3 - Size: 25.42MB - Duration: 18:21 m (192 kbps 44100 Hz)





Revving up your productivity

10-27-2015

The more productive you are, the more successful you will be as a freelance copywriter. Steve Slaunwhite shares his strategies for being consistently productive so your business flourishes and you can achieve your success goals.

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Filetype: MP3 - Size: 25.11MB - Duration: 18:07 m (192 kbps 44100 Hz)





Surviving the Changing of the Guard

10-20-2015

Although you may think a B2B company is your client, it's not. Your real client is the owner, marketing director, or other employee. What do you do when they leave the company? Steve Slaunwhite has some advice to survive the transition.

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Filetype: MP3 - Size: 22.52MB - Duration: 16:14 m (192 kbps 44100 Hz)





Nailing the Case Study Interview

10-13-2015

One of the most high-profile activities you can do for your client is the case study interview so it's important to do it right. Steve Slaunwhite tells you how to nail the interview and impress your client.

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Filetype: MP3 - Size: 24.49MB - Duration: 17:40 m (192 kbps 44100 Hz)





Using direct mail to prospect

10-06-2015

Is direct mail an effective prospecting method for B2B freelance copywriters? Steve Slaunwhite discusses the advantages of using direct mail and shares his tips for prospecting with direct mail successfully.

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Filetype: MP3 - Size: 26.3MB - Duration: 18:59 m (192 kbps 44100 Hz)





Big companies or small?

09-29-2015

Should you work with large companies or small ones? There are distinct differences between the two, and each have pros and cons. Steve Slaunwhite gives you the information you need to make the best decision for you.

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Filetype: MP3 - Size: 37.58MB - Duration: 27:12 m (192 kbps 44100 Hz)





How to raise your rates with a CURRENT client

09-23-2015

It's easy enough to raise your rates for new clients, but how do you raise your rates with a current client without driving them off? Steve Slaunwhite explains how you can raise your rates and keep your client.

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Filetype: MP3 - Size: 27.28MB - Duration: 19:41 m (192 kbps 44100 Hz)





Speak your way to new clients - PART 2

09-15-2015

How do you get speaking gigs that will build your B2B copywriting business? Steve Slaunwhite reveals the three groups to approach about speaking opportunities and how to determine which ones are the best prospects.

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Filetype: MP3 - Size: 27.28MB - Duration: 19:41 m (192 kbps 44100 Hz)





Speak your way to new clients

09-08-2015

In this week's podcast, Steve Slaunwhite reveals how speaking can grow your copywriting business and how he overcame his own fear of speaking before an audience.

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Filetype: MP3 - Size: 29.25MB - Duration: 21:08 m (192 kbps 44100 Hz)





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