B2B Writing Success Podcast

Join Master Copywriter Steve Slaunwhite each Tuesday for tips on B2B copywriting, landing clients, and growing your freelance B2B copywriting business. B2B Writing Success will inspire and encourage you! Subscribe so you don't miss a single episode.

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Finding and Landing Clients

Writing for a Start-Up or a New Product


Writing for a new company or new product can be fun and exciting. But there are also some challenges. Steve Slaunwhite explains how you can overcome the challenges and enjoy the experience.

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Filetype: MP3 - Size: 27.45MB - Duration: 19:49 m (192 kbps 44100 Hz)

Two Techniques for Writing Your Elevator Pitch


Steve Slaunwhite has two tips for writing your elevator pitch that will help you communicate what you do to prospects clearly and effectively.

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Filetype: MP3 - Size: 20.61MB - Duration: 14:50 m (192 kbps 44100 Hz)

Simplify Your Marketing


How are you marketing yourself? Steve Slaunwhite explains why your marketing doesn't have to be complicated to be successful.

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Filetype: MP3 - Size: 26.94MB - Duration: 19:27 m (192 kbps 44100 Hz)

The Most Important Question


When talking a prospect, there's one question you must ask in order to best position yourself to help them. It can even open the door to more projects.

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Filetype: MP3 - Size: 17.99MB - Duration: 12:56 m (192 kbps 44100 Hz)

How to ACE a Live Meeting


Although you may never meet your B2B copywriting clients face-to-face, sometimes they ask for an in-person meeting. Use these tips from Steve Slaunwhite to get the most out of your time with them.

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Filetype: MP3 - Size: 26.6MB - Duration: 19:12 m (192 kbps 44100 Hz)

Account Based Selling


Land your best clients with account-based selling. Steve Slaunwhite explains how going beyond niche marketing and focusing on just one company can provide surprising results.

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Filetype: MP3 - Size: 22.55MB - Duration: 16:15 m (192 kbps 44100 Hz)

Do Something Hard


Do you know how to do something hard? Something that another copywriter might find too overwhelming? It may be your ticket to very high-paying clients according to Steve Slaunwhite.

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Filetype: MP3 - Size: 22.11MB - Duration: 15:56 m (192 kbps 44100 Hz)

The Hottest Micro-Niche Market


Steve Slaunwhite reveals a micro-niche market that can open the doors to many good clients. Find out how you can access this market and start landing clients.

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Filetype: MP3 - Size: 23.7MB - Duration: 17:05 m (192 kbps 44100 Hz)

Leverage Your Product Knowledge


Do you have advanced knowledge about a product or industry? Find out why clients love to find a copywriter who understands their industry and how to leverage your knowledge to land clients in that market.

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Filetype: MP3 - Size: 23.06MB - Duration: 16:37 m (192 kbps 44100 Hz)

Old-Fashioned Article Technique that Works


In today's podcast, Steve Slaunwhite gives you a step-by-step guide for using article marketing to attract clients within your niche. Plus, find out how to know which publications are your best targets.

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Filetype: MP3 - Size: 25.42MB - Duration: 18:21 m (192 kbps 44100 Hz)

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